Fresh Content Improves Search Optimization


Javascript : Fresh Content Improves Search Optimization	Homepage \| Add to Favorites

Recommended Sites

Related Links

Informative Articles

Designing Your Web Site to Maximize Traffic
Designing Your Web Site to Maximize Traffic Designing your site to maximize traffic from the search engines is not a difficult task but it does require you to think ahead and plan your SEO strategy carefully. If you have not yet built your web...

Protect Your Users' Privacy. Fight Spam.
On all the websites where users interact with each other, the email addresses have to be displayed. But this causes big troubles, due to the Spy Bots, who parse the websites and try to find email addresses. When they find an email address, this is...

Seven Sure Fire Ways to Scare Your Customers Away
Your visitors are your most important Internet asset. Without visitors, you don't have buyers, and without buyers you don't have a business. But visitors are a fickle beast. Somewhat like a cautious mouse - always sniffing and nosing about, but at...

Using QuickSub to make it easier for your visitors to subscribe to your feed
You can make it easier for your visitors to subscribe to your RSS feed. With a free and easy to install javascript function you can add the QuickSub feed button to your webpage in just a few minutes. Let me show you just how easy it is. ...

Website Design vs. Function
Easily, one of the biggest mistakes webmasters make when first starting out on the web is in the design of their site. This is extremely understandable, considering that, in the brick and mortar world, a business's success is often dependent on it's...

Fresh Content Improves Search Optimization

Many search engine optimization companies will sell you a search engine optimization package that addresses many of the major aspects of search engine optimization. These aspects include, but are not limited to, use of file names, alt tags, h1 tags, keyphrase density, meta tag optimization, link analysis and the like. These are all key aspects of a good search optimization.

However, one problem is that the major search engines (especially Google) not only rank pages upon relevant content (which is determined by the factors listed above, and more), but by fresh content as well. What this means to you is that, even after your site has been "optimized to the max", your rankings will increase to a certain level and then not go much higher. To get to the top and stay there, your site should deliver fresh, relevant content on a regular basis. Depending upon the nature of your business, your competition, and targeted keyphrases, the rate at which you should add content to your site can vary from monthly to daily.

The delivery of fresh content to your site, in a form that is readable by search engines (i.e. not through the use of javascript, iframes, or the like) requires a dynamic, database driven content management system.

The most cost effective way to achieve this is through the use of a weblog that sits on your server and resides under your domain name. Updating the weblog with rich articles or commentary, broadcasting this information to the internet, and allowing users to post comments, achieves the following:

1) Increases the number of inbound links to your website
2) Increases the frequency at which major search engines will spider or crawl your site
3) Increases interactivity for the web user
4) Improves your search engine ranking

For further information, you may contact ArteWorks toll free at 877-336-8266, or visit http://www.arteworks.biz.

About Matt: Matt Foster, CEO, ArteWorks Business Class, is an expert in search engine optimization and placement, and search engine friendly website design. For more information, please visit http://www.arteworks.biz